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Mark Ribaudo

CMO and Managing Partner

Personal Site: https://linkedin.com/in/nsribaudos/

Hometown: North Salem, NY

Hobbies: Golf and Running

Certifications: Certified Scrum Master, WSET Certified II

Mark Ribaudo

CMO and Managing Partner

About Mark Ribaudo:


Mark Ribaudo, Chief Marketing Officer, has over 30 years of collaborative and data-driven marketing experience, having led global organizations in Strategic, Brand and Digital activities. His expertise spans both consumer-based leadership in CPG’s as well as B2B marketing roles in Technology.

His strengths focus on innovative digital marketing vision, leadership and strategy in technology and ecommerce environments. He is a dynamic marketer with extensive Demand Generation, Product, Content, Social and Emerging Tech experience. A financial P&L expert always with a focus on ROI.

Before joining Impact Grp, Mark built and led a cross-functional marketing team at IBM’s Global Tech Service’s business driving growth in AI/ML, Cloud Storage and Cyber Security Services.

Mark has also built and led the marketing team to historic growth at Pitney Bowes SMB utilizing analytic expertise in digital and direct marketing. Prior to this Mark had a successful and distinguished brand marketing career in B2C companies Scholastic, Random House and Philip Morris USA. Mark is a proud graduate of Iona University.

Customers love working with Mark Ribaudo

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Posted on Impact Group

I worked with Mark on the development and execution of an event marketing campaign for our company’s participation in the National Parcel Forum trade show. With an extremely tight window of time, Mark and I collaborated on strategy, tactics and roll-out. His ability to coral the stakeholders and build the necessary copy for event messaging on an extremely high-profile program was a critical piece to the success for the company at this show. He is a trusted colleague, a sharp marketer with a quick-wit, insightful and has a great sense of humor. I would welcome the opportunity to work with Mark again.

Posted on Impact Group

Mark and I worked together to bring a new marketing creative review system to life at PM USA. It was a challenging environment of doubtful traditional marketing professionals, but with Mark's reassurance, patience and attention to detail, the system went live with great success. Mark is a people person and someone who I'd want to keep on my team.

Posted on Impact Group

I had the opportunity to work for Mark on both web acquisition and web retention marketing. Mark tackled ever challenge head-on. His an inate ability to negotiate led to partnership deals with reduced cost, increased profits and maximized return on investment. His leadership grew our business 10-fold in the first year alone. Mark did a great job leading, coaching and training our team. It was this leadership that led to our success. He is an asset to any company. It was a pleasure working for him!

Jobs Completed by Mark Ribaudo

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Parkville, MD

January 16, 2024

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